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ThoughtShape of the Week: Greg Verdino


by Jeff Molander
jeff-at-thoughtshapers.com

“To succeed, we need to stop standing between them (consumers) and their content and actually be the content they want to see.

When it comes to video, advertisers and agencies need to focus their energies on producing content that has sufficient appeal to attract, engage, and retain the consumers with whom they hope to build lasting relationships.”

Greg Verdino
Crayon

April 21, 2008

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